On Thursday, April 30, the Oakville Centre for the Performing Arts presents an evening that goes to the heart of marketing thinking, strategy and execution. Terry O’Reilly, longtime host of CBC Radio’s “Advertising: The Age of Persuasion” and most recently “Under the Influence,” is on-stage to reveal all to experienced author and fellow professional broadcaster Ted Barris.

For more than 30 years, Terry O’Reilly served as creative director at an award-winning advertising production company. Then, in 2005, he launched his on-air presence on CBC Radio with the successful weekly program “Advertising: The Age of Persuasion.” He followed that popular show with “Under the Influence,” which is currently broadcast on the CBC Radio Network as well as SiriusXM and WBEZ Chicago.

Terry O’Reilly’s new book This I Know: Marketing Lessons from Under the Influence offers these two professional communicators a jump-off point for what will be a fascinating evening dealing into the secrets of modern media advertising – its secrets and milestones.

Join O’Reilly interviewed by Barris at the Oakville Centre for the Performing Arts on Thursday, April 30.